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Oct 31 Fri HALLOWEEN AT FRENCH CHEESE BOARD

NEW YORK, NY– (October 8, 2014) – Meet Mimo. ‘Mimo’ is short for Mimolette, a firm round cheese with a crater-y rind and a bright orange hue. This year, Mimo let it be known that he would like to celebrate Halloween by dressing up as a favorite American icon – the Jack-O’-Lantern.

It’s hard to top the festive feel of a jack-o’-lantern—unless it’s made of cheese, that is. This French cow’s milk cheese that dates back to the reign of Louis XIV is orange like a pumpkin, but much more delicious, it makes for the perfect edible Halloween treat.

The French Cheese Board, the home of all things French cheese in New York, will be showcasing Mimolette cheese from October 23 – November 7. During those two weeks, children and adults alike can stop in to see Mimo on display (from Oct 31 onward), and over the 14 day period, Mimolette cheese will be available for sale as well.

And on Halloween, October 31, cheese lovers are invited to stop by the FCB at 26 West 39th Street, New York, NY 10018 from 11 a.m. to 6 p.m. to taste Mimo, compare both young and aged flavor profiles, and to take Mimo home for half price! Kids can enjoy special Mimolette treats as well.

In addition, Krai, the world’s only cheese sculptor, will be carving Mimolettes like pumpkins! A Magbooth will be on-hand for picture taking with fun props to make Mimo’s first Halloween unforgettable.

WHEN: Friday, October 31st, 2014

TIME: 11 a.m. to 6 p.m. (event is open to the general public)

WHERE: French Cheese Board; 26 West 39th Street, New York, NY 10018

About The French Cheese Board

The French Cheese Board is a studio devoted to all things French Cheese. Conceived as an idea lab, it is a space for consumers & trade members to discover the diversity & richness that France has to offer through a series of interactive showings and events.

The new home of French Cheese in New York, we blend the culinary arts with contemporary art installations, meshing lifestyle, art, cheese & more. We put art & design at the forefront of modernity, development & innovation. We invite artists, designers, chefs & researchers to work together on projects related to French cheese & the nutrition of today & tomorrow. The French Cheese Board provides a platform for the exchanging of ideas – for education & for the Celebration of French Cheese.
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Under publicized with the press for good reason – the prices were higher than before, with d’Affinois much the same as Zabar’s or West Side Market, and only a pallid Brie of interest (ate it before noting its name) and butter from President ie French butter at $2 a double bar. Should have bought more. The Feta was priced low too.
Cute girls and guys in French cloth caps and aprons.
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